A natural fixer who refuses to give up, Alida is known for tackling challenges head-on. She runs the office with a firm hand and a soft heart. Her can-do attitude has made her an indispensable force in building successful businesses from the ground up.

Alida’s investment philosophy? Save, but enjoy your life. Outside of work, her world revolves around family and friends. If she’s not watching a good series or lining up at a Parkrun, she’s spending quality time with her loved ones.